Prime Focus Ltd is up for a third straight session in a row. The stock is quoting at Rs 289.85, up 5.65% on the day as on 12:49 IST on the NSE. The benchmark NIFTY is up around 0.23% on the day, quoting at 22804.85. The Sensex is at 73624.08, up 0.02%. Prime Focus Ltd has dropped around 8.04% in last one month.

Meanwhile, Nifty Media index of which Prime Focus Ltd is a constituent, has dropped around 4.6% in last one month and is currently quoting at 1558.1, up 3.34% on the day. The volume in the stock stood at 30.37 lakh shares today, compared to the daily average of 50.1 lakh shares in last one month.

The PE of the stock is 0 based on TTM earnings ending June 26.